You should consider the Float Mobile Learning Primer to be Mobile Learning 101. The five main areas in the primer consist of a Glossary, a Resources section, an Examples area, some Excerpts from two great books on mLearning and finally, a lateral thinking tool, Idea Starters.The Glossary has over 200 mobile and mobile learning related terms defined for you in order to assist with the ever-increasing amount of acronyms, technologies and buzzwords we encounter in learning every day. The Resource area points you to a couple dozen blogs and tech websites that will be useful to your pursuit of mobile learning excellence, a stack of stats to help you understand the ubiquity of mobile in today’s world, and two helpful questionnaires from Float to assist you in mobile strategy development. Our assessment tool is included, and a brand new app entitled “App or Mobile Web?” is also provided here. The “App or Mobile Web?” tool is guaranteed to be useful to you, as it provides a high level survey on whether you really need “an app for that.” We’ve compiled a list of great Examples of mLearning that currently exist and are being used, and have provided images and links to the curated content as well. This is a fantastic resource in helping you see the possibilities of mobile Learning as well as evangelize it to your peers. Our Texts tab provides excerpts and links to two of the very best books on the subject, Dr. Clark Quinn’s newly released “Designing mLearning” and Dr. Gary Woodill’s recent title, “The Mobile Learning Edge.” These excerpts are provided free of charge and are included in the app’s download. We’re very pleased to bring this great content to the mobile device of your choice. Finally, our Ideas Starters are meant to inspire and invigorate your mobile strategy discussions with your colleagues. Flip through hundreds of lateral thinking concepts related to mobile and see your creativity soar.Try out the Mobile Learning Primer and get started on understanding and leveraging the power of mobile learning today.